Posts

Showing posts with the label guest content

The Definitive Guide to Guest Blogging

Image
For more than a decade, guest blogging has been by far one of the scalable link building tactics used by search marketing agencies, bloggers and business owners to get backlinks for their own websites. Also known as guest posting, guest blogging is the practice of contributing a content piece to another blog, whether that piece is an article, visual asset like an infographic, video, or any other content formats that will serve the audience of the blog (guest blog).  There are many benefits guest blogging does for your website (aside from getting a backlink): ·            o     Serves as a social proof you can include on your site’s landing pages (e.g.  As Seen On or  Featured In ) or on your outreach emails when reaching out to other industry publishers (e.g.  I’ve contributed articles to X, Y, and Z ). o     Increases your brand followers in your social accounts coming from the other blog’s existing audience, which will eventually help amplify your future content ass